1.Campaign Data Analyst (CDA)
More about AIMIA and what we do Loyalty management is the process of identifying, understanding and influencing best customers in order to build sustained, reciprocal and meaningful relationships that increase profits and drive long term enterprise value. We are Aimia and it is our vision to be the recognised global leader in loyalty management. Across our global enterprise we offer a full suite of services delivered through three loyalty service streams:
-Coalition Loyalty – designing, building and managing multi-partner and shared currency loyalty programs around the globe
-Loyalty Solutions – designing, building and managing strategic business and customer loyalty programs for individual clients around the globe
-Loyalty Analytics – collecting, analysing and deriving actionable insight from customer data to deliver measurable marketing ROI for clients and partners around the globe
Aimia has proven experience in partnering with clients to deliver leading loyalty programs across the globe. Our Global Loyalty Solutions experts design, launch and operate new client programs, re-launch, refresh and operate existing client programs and bring our digital, mobile and analytical expertise to bear on behalf of clients. As we continue on our journey to realise our vision to be the recognised global leader in loyalty management, we are actively building out our capability to offer increased services across the loyalty analytics and coalition loyalty streams.
Here in Indonesia we are an office of over 90 employees, located at Menara Jamsostek, North Building 11th Floor, Jl.JendGatotSubroto No. 38 Jakarta 12710.
What is the focus of this role?
The focus of the role is to work primarily with our campaign management software, to build, design and deliver the campaign for key clients across all business units.
Responsibilities include:
-Design support, build and delivery of campaigns including audience selection, segmentation and output of final targeting files for use in Campaign solutions tools
-Ensure robust QC processes are in place and documented, act swiftly and escalate where errors are identified.
-Consult with campaign management and analytics on campaign design; ensuring marketing – as well as technical – best practice is adhered to.
-Demonstrate pro-active and continuous improvement in all campaigns and processes – generating ideas to be implemented
-Share best practice and support knowledge with similar teams across Aimia’s global network, including offshore contractors.
-Build expertise in the complex transactional, behavioural and personal datasets held by Aimia.
Essential skills and experience:
-University degree in numerate discipline (desirable)
-Interest and awareness of the latest marketing trends and technology (desirable)
-First experience in querying databases with SQL
-Knowledge of the principles of direct and email marketing
-Knowledge of the principles of databases and data warehouses
-Excellent written and verbal communication skills
-Exposure to Silverpop, ExactTarget, or similar
-First experience with marketing campaign management software (i.e: Adobe, Salesforce, Marketo, Unica) is a plus point Useful characteristics include:
-Desire to work with data, perform advanced campaign and market analysis, or to develop their career in the campaign arena
-Pro-active, collaborative and inquisitive attitude
-Ability to produce desired results within strict deadlines
-Strong work ethic, detail oriented and process driven
-Excellent interpersonal & team working skills
Please send your application letter and CV, adding the above code on subject to
antoniusfajar.yuliarto@aimia.com